Activision Blizzard's Holiday Giving Initiative has concluded and the company is taking stock: after employees of Activision Blizzard received $200 each to donate that money to a charity of their choice, a total of approximately $1.6 million from a combined 8,013 employees (Activision Blizzard, Activision Publishing, Blizzard Entertainment, and King combined) went to 3,211 different recipients.
The initiative was seen as a continuation of the July 2020 fundraiser, when Activision Blizzard and its CEO Bobby Kotick donated a total of $3 million to the Negro College Fund, the Equal Justice Initiative and the organization Management Leadership for Tomorrow. Kotick said of the Holiday Giving Initiative:
"At Activision Blizzard, we recognize our responsibility to give back to the communities in which we work. From developing veteran employment opportunities to fighting racial injustice to supporting vital healthcare programs, we are committed to making a difference. We believe we can truly bring the world together and engage in ways no other company can, with a clear sense of purpose. We remain grateful to so many of you who share our commitment to changing the world for the long term. We want to pay respect to the past year of giving with another philanthropic effort for this unique year when people need support more than ever: We're setting aside company funds, as well as funds that were earmarked for year-end company events, for a Holiday Giving Iniative."
Some Activision Blizzard employees took to Twitter to share which organization they donated their $200 to. The recipients supported range from Save the Children to local funds for fire departments and the Michael J. Fox Foundation to the NAACP (National Association for the Advancement of Colored People).
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